Mego: The Complete Collector’s Guide
The Complete Collector’s Guide
Vintage Mego Action Figures
Mego Corporation didn’t invent the superhero action figure, but for most of the 1970s, they owned it. The New York company’s World’s Greatest Super-Heroes line brought Batman, Spider-Man, and Superman to the toy box in a format children could actually afford, and the interchangeable body system that made it possible became one of the smartest cost-saving innovations in toy history. For a decade, if a character existed, Mego made them in 8 inches.
The Mego Corporation — At a Glance
The Company
- Active years
- 1954–1982 (action figures from 1971)
- Founded by
- Marty Abrams, New York City
- Key innovation
- Interchangeable bodies — generic figures completed with different heads and sewn clothing, keeping production costs low
- Body types
- Type 1 (metal rivets, earlier) / Type 2 (plastic rivets, later). Type 1 preferred by collectors
- The one that got away
- In 1976, Mego turned down the licence for Star Wars
Lines & Figure Sizes
- 8″ World's Greatest Super-Heroes, Mad Monsters, Super Knights, Robin Hood, Action Jackson, Planet of the Apes, Star Trek
- 9″ Sports figures — including the custom-moulded Muhammad Ali
- 10″ Flash Gordon series
- 12″ Larger heroes and The Black Hole characters
- 3¾″ Comic Action Heroes (1976) and Pocket Super Heroes (1979)
Collectibility
Carded figures
The premium tier. Original bubble card in good condition with intact bubble commands significantly higher prices.
Most sought-after lines
Mad Monsters, World's Greatest Super Knights, and early WGSH figures with Type 1 (metal rivet) bodies.
Mego today
The brand was revived in 2018 by Marty Abrams' son, producing new 8-inch figures in the classic style.
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Collector’s Guide
Buying Vintage Mego Figures: What to Look For
Mego figures have been highly collectible for decades, and prices reflect that — particularly for complete, carded examples in good condition. Whether you’re hunting at collector’s fairs, flea markets or online, here’s what to know before you buy.
Carded vs. loose
A carded Mego figure — still sealed on its original bubble card — commands a significant premium. The card itself must be examined carefully: look for creasing, water damage, fading, and whether the bubble is still firmly attached at all edges. A loose figure is far more common and, for most collectors, perfectly satisfying — provided it’s genuinely complete. At VintageActionFigures.net, we’re huge fans of loose figures … open the box, play with the toy, embrace the joy!
What ‘complete’ means
For Mego, completeness is everything. The 8-inch figures came with fabric clothing, shoes, belts, capes and various accessories depending on the character, and these small items are frequently missing from loose figures — lost over fifty years of handling. Before buying, check the character’s known accessory list. A Superman without his cape, or a Dracula without his cloak and shoes, is still displayable but significantly less valuable.
Type 1 vs. Type 2 bodies
The earlier Type 1 body uses metal rivets at the joints; the later Type 2 replaced these with plastic. Type 1 is generally considered preferable by collectors for both authenticity and durability — the plastic rivets on Type 2 figures are more prone to breaking. Check the hip and shoulder joints.
Elastic deterioration
The internal elastic bands that hold the figures together have a limited lifespan. After 50 years many are loose, snapped or absent entirely, affecting the figure’s ability to hold a pose or stand unaided. This can be professionally repaired — re-elastication is a common service among Mego restorers — but factor it into any purchase price.
Head condition
Some Mego heads, particularly those made with glow-in-the-dark material (as used for the Mad Monsters line), are prone to a deterioration sometimes called ‘melting eye’ syndrome, where the eye paint or material softens and distorts over time. Examine closely, particularly on the monster figures. The problem is more common on stored figures that have been kept in warm or damp conditions.
Reproduction clothing and parts
Reproduction Mego clothing has been widely available for years, sold legitimately as replacement parts. This is great for restorers, but means it’s easy — sometimes unwittingly — to sell or buy a figure presented as complete when some accessories are modern reproductions. Originals will show age-appropriate wear; reproduction fabric tends to look noticeably brighter and crisper. When in doubt, ask the seller.
Find Mego Figures on eBay
Browse current listings across all Kenner lines. Individual figure listings appear on each review page.
Vintage Mego WGSH Fantastic Four Human Torch Complete Action Figure Marvel
🇺🇸 Price: US $69.99
Buy It NowVintage MEGO World's Greatest Superheroes ROBIN 8" Action Figure 1977 MOC NEW
🇺🇸 Price: US $224.95
Buy It NowMego CHiPs Jon 3 3/4 Inch Poseable Action Figure 1977 TV Series Vintage
🇺🇸 Price: US $150.00
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